"Our mission is to provide the best value in home furnishings, accessories, and appliances in the River Valley. We will provide the highest level of service possible, from the initial sales process, through financing, delivery and in-home post-sale service. We do this to help our family of customers achieve the home environment they desire. While always focusing on our customers, we wish to provide a workplace for our family of employees that is fair, supportive, and provides an opportunity for them to achieve their own personal goals."
Peters Family Living is one of the oldest continuously family owned and operated businesses in the Arkansas River Valley today. The firm was founded in 1944 by F. C. Peters and W. A. Baldwin and was originally known as Peters-Baldwin Company. Twelve years later, Baldwin sold his interest in the firm with owners then becoming F. C. Peters, his wife, Lillian, and his two sons, Bill and Flave. In 1956, the business was incorporated under the name, F. C. Peters and Sons, Inc. In 1975 F. C. retired and sold the business to his two sons. In 2001, Flave retired and Bill is now the principal. In March, 2001, the family business underwent extensive enlargement of its Furniture and Appliance departments and the name was changed to PETERS FAMILY LIVING.
This historic business has become an anchor in Downtown Russellville, occupying a city block with the main front facing Hwy 7 with a large parking lot and the "other front" facing the downtown business district. The business is well known to offer quality products in Furniture and Appliances with the best possible customer service.
Over a half century ago, F. C. Peters had a vision of creating a furniture and appliance business that would become known for providing the best in Customer Service. He would be proud that his two sons maintained his vision of "Focus on The Customer Ahead of Bottom Line" which has resulted in Four Generations of Satisfied Customers doing business with his creation.
The name, Peters Family Living, reflects the firm's warm, friendly and caring family culture. While other furniture and appliance stores have come and gone, Peters Family Living continues to thrive by Dealing with Customers, Employees, and Vendors in an Ethical Manner. This is the only way Peters knows to conduct business. Peters Family Living is in the "People Business" and has become a "Symbol of Trust" in the River Valley.
Peters Family Living is pleased to offer a COMPLETE CREDIT DEPARTMENT to our friends and customers in the Arkansas River Valley. Peters' famous instant In-House Financing makes it as easy to buy furniture and appliances. No Credit Check! No credit application will be refused!
Another option is the Synchrony Financial Program. With approved credit, make purchases with Zero Down Payment, Zero Interest, and take years to pay. Peters accepts VISA, MASTERCARD, DISCOVER, and AMERICAN EXPRESS cards for purchases, down payments, or monthly payments.
When customers have a problem with purchases made at Peters, they know the problem will be addressed promptly and properly. If an appliance fails, we will send our own technician out to check it, or make arrangements for service from one of our contract service companies, or in the case of warranty service, Peters customers do not have to call an 800-Number. Peters will call the 800-Number for its customers and fight the battle on the phone for its customers. Peters will either make warranty furniture repairs or arrange for its contracted agent to have it done. Bottom Line: A purchase at Peters will turn into a positive relationship that will last for years.
Bill Peters Quote: "I am Blessed with a staff of 'Dedicated Employees of Good Character' who are all on the same page in Taking Care of Our Customers. It takes our Entire Family of Employees in Sales, Credit, Delivery, Service, and Management to make it work! I am Thankful for each and all of these quality people for their loyalty. They all conduct business with the Best Interest of our Customers."
Each one of the Peters Sales Staff is experienced and knowledgeable. They will listen to you, ask you questions, and educate you on your options. Any of them will help you make an intelligent buying decision. Feel Free to ask for your favorite sales associate.